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Industrial technology and energy

Powering progress

We turn your immense impact and complexity into a powerful brand that proves its value to every player, in every phase of their journey.
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Building the brands that build the world

If industry is the backbone of Europe, it’s also carrying an ever increasing load. Climate change, energy insecurity, lack of labour, and cost-driven competition from overseas are all putting the pressure on your entire ecosystem. Powered by expert industry insight and sector-inspired design, we build your brand to brave any storm, proving value, drawing in talent, and inspiring everyone to contribute to progress.
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A media mix for a complex network

Far from a monolithic block, 'industry' is an interconnected network of industry players, equipment manufacturers, engineering companies, and energy suppliers. One company can be a partner in one instant, and a competitor the next. This means targeting is a tad more strategic than typing 'plant manager' in your next LinkedIn campaign. Count on us to devise the perfect media mix for your campaign audience.

Targeted Account-Based Marketing (ABM) campaigns
engage every person in the buying decision, from the lead engineer to the CFO.
Global industrial trade shows
are the perfect stage for face-to-face conversations that lead to real business.
Engineering and procurement publications
help you reach key decision-makers who are actively researching solutions.
Niche industry forums
provide a platform to engage in conversations where your audience is already seeking answers.

B2B Media Diamond for industrial and energy solutions

The B2B Media Diamond uses industry-specific audience data to create bespoke media mixes that reach your objectives.

Find your unique mix
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Content that simplifies the unsimple

There's a reason so many of your colleagues are engineers: industrial solutions are complex to make and even more complex to explain. With inspired, customer-centric content, you'll make even the most technical details clear and compelling. If we want people to come through your door, we need to lower the threshold.

Interactive tools and simulators
allow buyers to test your solutions in a risk-free environment.
Explainer videos
break down your product step by step in easy to follow animations.
Detailed case studies
turn complex projects into clear narratives with measurable results.
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Tools for the journey

In industrial solutions, it’s a long way from to design to implementation. With purpose-built experiences and strategic technology partnerships, we help your customers make better and faster decisions – every step of the way. Count on our expertise to:

  • Create interactive sales experiences that showcase solutions in their real-world industrial context.

  • Build custom ROI calculators that put a clear number on the value of a new solution.

  • Launch 3D product configurators that let buyers visualize and customize complex equipment.

Meet your industrial technology and energy team

David Weyns
David Weyns
Expert strategist
10 years experience working for industrial technology and energy brands
Jilke Ramon
Jilke Ramon
Marketing strategist
4 years experience setting shaping buyer journeys and programs for industrial players.
Dieter Jaspers
Dieter Jaspers
Technology lead
8 years experience developing sales enablement experiences for the industry
Bart Vermeulen
Bart Vermeulen
Client lead

Leaders and challengers we proudly work for

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Your solutions are critical for our region and society. Let's work together to help them make an impact.